LAURITSEN - FRANCHISE
In order to expand services to small and medium-sized enterprises and entrepeneurs from the interior
of the country, with efficiency and responsability, the firm implemented the system of franchise to
develop strategic alliances with companies and professionals, sharing the same goals and values.
At the beginning of 2005 Lauritsen developed two pilot schemes: the first one in La plata
in January 2004, the second one in Mar del Plata in October 2004. Both experiences were successful
and were the first step towards the total implementation which was launched in 2008.
The Franchise is highly satisfactory for both parts. Especially for the clients who need a personalized
service with the responsability of an experienced firm with more than 30 years in the market.
The registration and custody of trademarks and patents, as wells as intellectual rights issues have a
great importance for the present and futur of every company or enterprise. For that reason we know
that trust is the fundamental value when developing a franchise system.
Lauritsen gives three kinds of franchise:
a) Exclusive official franchise: in cities with a great potencial for business (eg. Cordoba, Rosario or Mendoza). The franchise works full time as a Trademark and Patent firm. A close market agreement in the region and the forward of clients is guaranteed. This format only applies to lawyers, notaries, accountants or communication graduates.
b) Exclusive non official franchise: in cities with less business potencial. This format also guarantees a close market agreement in the region and is able to provide other services in the same field.
c) Non exclusive franchise: the use of our brandname and know how is allowed, but it does not have exclusivity in the region
For further information please complete the following form:
LAURITSEN & ASSOCIATED. INDUSTRIAL PROPERTY AGENTS. TRADEMARKS, PATENTS, MODELS. LAWYERS © 2015
SANTIAGO DEL ESTERO 345 6º. C1075AAG. BUENOS AIRES. ARGENTINA. TEL (+54 11) 5277-7000
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